Thursday, April 5, 2012

The Shampoo Game

Yes Ladies and Gentlemen...there is a Shampoo Game in the Cosmetology Industry. For instance...let me tell you why that famous baby shampoo that will not cause the baby to cry when those cute little bubbles slide down that sweet little face into those big brown or baby blues...it is because the PH  balance of the shampoo has been scientifically made to match the PH balance of the tear duct.  This means there is no conflict, no irritation and no tears.
So, let's talk about shampoos....For years I would ask my customers..."Why are you scrubbing your hair and scalp like you walk on it?" Unless your job or life is dirty...there is no need to clean your hair and scalp so extreme. Most people just want a nice massage on the scalp...and that's understandable.....two different things going on here.
I gave my customers just what they wanted....clean squeaky hair...that was not stripped and weakened...and...a wonderful massage with a hand massager.....heaven on earth...they would say.
Back to shampoos...shampoos can strip and be quite harsh because of what it is made of.....I knew over 35 years ago that bubbles do not equal a clean head.....sometimes the very opposite would occur....leaving a film...the topical dandruff most believe was a serious condition....only to find out that once a clarifying or clear shampoo was applied the flakes would disappear. Another reason for those flakes was using a creamy, heavy shampoo too often. I would have their shampoos and conditioners changed every season....both at my salon and at home.....makes sense, right? This way the hairs have a change that would give better results....at least four times a year...works extremely well. The secret is to use two different shampoos every time you shampoo your hair...one for cleansing and the other for conditioning. Although you are using a conditioner the shampoo used to cleanse often is designed to pull all the oils and dirt and cosmetics from the scalp and hair.....this is what causes that little squeak....hear me...a little squeak.....and sometimes a squeak is not the indicator that your hair is clean.....unless you have very oily hair. However, even then the proper conditioning shampoo and conditioner must be used for optimum results.
I had appointments for over a year booked...why...because of the sandwich method I applied to all of my clients hair and scalp. I would pre-condition before shampooing. Not just for chemical care....for everyone...even a simple shampoo and blow dry. This would give the hair a treat to prepare for the shampoo that may strip....leaving the hair without room for the conditioner after the shampoo. Whatever is put on the hair...yes...even dirty hair....whatever is put on first....takes up the most space in the hair shaft.....and gives the conditioner a chance to restore broken layers of the cuticle/outer part of the hair shaft.
Do it...condition first and again after the shampoo....watch the difference it makes. Anyone who shampoos everyday....do this at least three times a week...everyone else ....whenever you shampoo.
One last thing about shampoos....although the best shampoos from my years of experience do not produce a lot of suds and bubbles.....please know that they do leave your hair and scalp clean....just make sure that no matter what shampoo you use please rinse well.....left in shampoo is an unnecessary chemical that may cause...itching...sores...a bad smell...and sometimes bald spots.....again...rinse well. Also, it is not the scrubbing that cleans the hair and scalp...it is the shampoo. Shampoos are chemicals...when you look at a shampoo molecule under the microscope...there is a head and a tail...the tail is like a special dirt and oil magnet that automatically attracts. Have you ever seen a cleaning product drop to the floor or on something that needs to be cleaned? Without scrubbing....you wipe the spot and like magic that spot has already worked...that is because the cleaner is chemically designed to clean.
So, be loving and gentle to your hair and scalp. Buy products that support, feed, and nourish. Go to beauty supply stores where you can buy professional products that is affordable. Ask questions. Most companies are turning green and organic...just note that all you need is 3% of something to call it special...so READ THE LABELS....you want to know what you are putting on your head. Change often...so don't buy a bucket size...or you will be forced to use it for years. Co-op with others....when you must.
Shampoos I highly recommend...that are available to the public...WEN...can be ordered on-line/Infomercial TV/and on HSN-TV................THE ONE can be found at Sally's shop.................ORGANIC SHEA MOISTURE with raw shea butter, can be found at Target and Walgreen's............... CAROL'S DAUGHTER can be found on HSN on  TV..........and SAMSON'S SECRET  herbal liquid concentrate can be poured into any shampoo you buy for added nutrients....found at www.samsonssecret.com Unlock The Secret

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